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There are two very important questions to ask when maintaining a website. The first is certainly: “ Does my site please customers? ”, and interface and navigation simplification activities can help answer this question. The other question, more SEO-related, is: “Does my site please Google? ” This, however, is important to answer with the right tools and equipment, sometimes made available by Big G itself, to check if your site is optimized.
One of the most used tools to understand if our site is easily “understood and digested” by Google is Google Search Console , which offers site scanning statistics that allow us to get a clearer idea of where we are.
Among the many parameters to take into consideration, we phone number must certainly mention the crawl budget, a value that Google assigns to the site and that determines the “efforts” of the search engine destined for our site. The higher the value of “ crawl budget ”, the more Google will dedicate itself to our site on a daily basis, scanning, . In short, a high score states that our site is held in high regard by Google , which will take action every day to scan it and insert the news on the SERP.
There are two elements in particular that make up the crawl budget, and that a careful webmaster should always take into consideration:
The number of pages crawled daily : Ideally, this score should be higher than the total number of pages on the website, so that nothing is left behind.
Page download speed : the page download speed , directly linked to the server power, is given by the time that the Google bot takes to verify the pages. A low value is much more welcome, since this parameter is directly proportional to the speed of our site – the same perceived by customers and which is so important for the user experience .
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