Sales strategies

jankamoccasin

The SSL protocol guarantees the reliability and security of a website by encrypting the information and communications exchanged on the internet. As we have already amply demonstrated , SSL is fundamental for e-commerce , but recently its importance is growing for other websites too. So, is the SSL certificate mandatory ? Why implement SSL certificate The answer to the question of whether SSL is mandatory for all websites is no. However, it is highly advisable to implement it for a number of reasons.

First of all, thanks to this protocol, we can guarantee greater security to us Consumer Mobile number Database ers who browse our website and enter their personal data there. In addition to e-commerce that requires very delicate sensitive information, even a simple contact, registration or login form requires users' personal data and these should be protected. This greater security in browsing is also perceived by users who, based on the protocol implemented, see the green padlock and/or https in the address bar which is now widely recognized as a symbol of security of a website.



SSL and Google Having implemented the SSL certificate is considered a ranking factor on the Google search engine and its presence is almost mandatory in order to sell through the Google Shopping circuit. But Google's attention to security protocols is continually growing. In fact, now, when browsing with the Chrome browser, in the address bar , Google indicates potentially unsafe sites with a circled i , as they do not have SSL.